
Photo charleshenridebeur.com © Copyright 2010 charleshenridebeur.com
I presented the Yellow Bird Project case study ("Le (re)naissance d'une marque sur le web") at last week's Grafika Day on Web Design. In it, I shed some light on what it's like to create a web-focused brand from the ground up, and what challenges we faced during the conception and development of the YBP website. You can download the presentation here (French-only, a 10mb PDF), and visit www.yellowbirdproject.com to see, in effect, the end result of the presentation. There's some meat missing given the absence of audio/video, but it's still a good overview of the process.

Photo charleshenridebeur.com © Copyright 2010 charleshenridebeur.com